What’s Actually Going On in the Branding Space Right Now
A lot’s been happening behind the scenes at Preddy Creative. New website copy. New service positioning. New masterclass in the works. But before any of
This is where we dive deep into the world of branding and how to get your working (hard) for you.
We’ll uncover design trends, tackle common challenges, and explore the art of creating unforgettable brands. Grab a cup of your favourite brew and let’s embark on this design adventure together!
Brand strategy… Let’s be honest.
Brand strategy has a reputation problem. Some people think it is corporate fluff.Others think it is a creative exercise.Some see it as an expensive document
It’s not you. It’s me. 2025: the year my business grew up.
I didn’t need a reset. I needed to stop tolerating what no longer fit. This is a reflection on outgrowing survival mode, raising my standards, and making decisions from clarity instead of stress. No drama. Just a quieter, more permanent shift.
Redefining Bold: Why Confidence is the Loudest Brand Statement You Can Make
When I left corporate, I wasn’t chasing noise—I was chasing truth. I was done with beige branding, tired templates, and playing small to fit in. Bold, for me, meant trusting my gut, choosing colours that felt like fire, and owning every part of who I am. It wasn’t about standing out just to be seen—it was about showing up as my whole damn self. And that’s when everything started to click.
From funk to my biggest month: How I used outreach to get back to business… and myself
In March 2023, my biggest client closed shop on the same day I signed for the mortgage on our new house. After a year of hustling hard to make up for the loss (and then some), I hit the wall—hard. When my account hit $0, I knew I had to pull myself out of the biggest business funk I’ve faced in 6 years. That’s when I started turning things around, proving that even the toughest setbacks can lead to a spectacular comeback.
Stand-out E-Course 101: The importance of branding that woos and wins
Boost your e-course with compelling branding! Learn key strategies for creating a magnetic visual identity and convert scrollers into students. Dive into essential branding insights, harness the power of design, and transform casual interest into committed enrollments. Spark success in your e-course with our expert guidance today!
